Search Engine Marketing Tips - Stay Up to Date

Good search engine marketing tips are getting harder to find for several reasons. The sites are everywhere, and not all of them are helpful. It can be difficult to know which tips to take and when to run as fast as your browser can take you.

There are many sites that were built five or even ten years ago on the topic of search engine marketing. Many of these sites were abandoned and never updated. However, since they have been around for so long and because they got in on the ground floor, many of these sites show up in the top of the search results.

You have to check the dates on the information you are reviewing. If the search engine marketing tips are from 2006 or before, you need to find another website. These tips are extremely outdated, and the engines have changed the way that they crawl and index sites. For example, if one of the tips is to list as many keywords as possible in the keywords meta tag, you know right away its time to run. Search engines started phasing out the use of this tag back in 2004!

Also look out for websites that state the obvious. If all they give you is information about choosing a keyword and using it often, or tips on how to submit to directories and classifieds, you probably need to find another site. These tips sites are typically written by people who are pretending to be experts for the purpose of scamming you out of your money with promises of great site traffic.

If you are looking for real tips, take the advice of the experts, and do your research. The best marketing tip is that good research pays off. Don't just find a keyword or business opportunity and build a website around it. Find a niche market, a keyword, business or service that has not yet been overdone, and corner the market.
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